E-commerce transactions have witnessed a massive shift from luxury goods to essential goods during the pandemic. Moreover, the changes brought by COVID to the e-commerce business are likely to continue in the future. For example, the buying habits learned during the pandemic may continue to exist if the world faces yet another wave of disruption. Therefore, it created a long-lasting impact in the industry that proves to be an accelerator for e-commerce firms. The unprecedented expansion of e-commerce lessened physical store interactions that significantly impacted offline stores.